Engin Altan Düzyatan, brand face of Elite Gentleman perfume last year, became Elite Gentleman Untailored’s brand face this year.
AVON’s contact with Engin Altan Düzyatan continues. Having been qualified as the most gentleman by AVON women last year, Engin Altan Düzyatan had become the brand face of Elite Gentleman perfume. AVON is realizing a project called ‘Chivalry Book’ with Düzyatan, carrying chivalry to all aspects of life this year as well. AVON is also organizing a twitter movement with the hashtag #centie, which stands for the combination of words selfie and gentleman.
Tugce Akman, AVON Marketing Manager conveyed that the Elite Gentleman launch they made in cooperation with Engin Altan Düzyatan made a great impact last year. “We achieved to sell over 300.000 pieces of Elite Gentleman. Elite Gentleman was among the 3 bestselling perfumes of AVON. Engin Altan Düzyatan has a big role in this success,” Akman concluded.