Fonex uses Braille alphabet in the new series for visually handicapped people.
For the first time in Turkey, Braille alphabet is used on a shampoo package for visually handicapped people. Thus, the visually handicapped people can also access the information about the product easily. By moving with the social responsibility awareness when developing new products Fonex is being sensitive in terms of offering added value to the society. From this viewpoint Fonex is using Braille alphabet on its new shampoo series which makes it asier for the visually handicapped people to choose products. There are 4 different shampoos for different types of hair Energy, Glossy, Cashmere and Therapy, and one hair cream “Soft” in Fonex’ series.